Apple reportedly gives retail managers anti-union scripts

Managers have reportedly told employees that outside unions don’t know Apple or its culture. | Illustration by Alex Castro / The Verge

Apple has been coaching retail store managers on how to try and talk employees out of unionizing, according to Vice. The report says the company has sent around a document full of talking points like “an outside union that doesn’t know Apple” or its culture, or “most union contracts give preference based on seniority.” The document also encourages store leaders to “touch base” with employees about potential union activity.

This comes at a time when there are union drives at several Apple retail stores — two have officially petitioned the National Labor Relations Board to hold union elections, and another is looking to do so. It’s been pretty clear that Apple would try to fight these efforts; the company hired anti-union lawyers, and at…

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