Disney Plus has no plans for a lower cost ad-supported option for now, CEO says

Image: Disney

Many major streamers support advertising in some form or another — think Hulu, HBO Max, or Sling TV as just a few examples — but Disney’s chief says the company’s marquee service won’t be adding ads to its service anytime soon.

Speaking at the Credit Suisse 23rd Annual Communications Conference on Tuesday, Disney head Bob Chapek was asked by moderator and Credit Suisse managing director Doug Mitchelson whether the service planned to introduce an ad-supported entry tier at some point down the line. While he didn’t entirely dismiss the concept of a cheaper ad-supported tier on Disney Plus, Chapek said it wasn’t something the company was currently planning for.

“We’re always reevaluating how we go to market across the world, but we’ve got…

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