Waze names former Hotwire president Neha Parikh as CEO
Photo by Amelia Holowaty Krales / The Verge
Waze has a new CEO: Neha Parikh, the president of Hotwire and a board member of Carvana. Parikh replaces Noam Bardin, who stepped down as CEO of the Google-owned navigation service last November after leading the company for 12 years.
Parikh will join Waze as CEO starting in June, the company says. She is a veteran of online hospitality brand Expedia, having served in a variety of positions at two of the corporation’s subsidiaries: Hotels.com, where she ended as senior vice president for global brands and retails, and flight and hotel booking service Hotwire, where she is currently president.
As Hotwire’s youngest and first female president, Parikh “led a return to growth by revamping the business model, reshaping the product, and…